ambigram

An ambigram is a word, phrase or symbol that you can read from different orientations or perspectives, usually in at least two different ways. So the word or symbol is still legible when you rotate it or look at its reflection, and might reveal a different word or phrase.

If you’ve lost interest after this convoluted explanation, let’s look at a couple of examples:

SWIMS

This is a rotational ambigram, which means it reads the same when rotated 180 degrees (i.e. upside down).

NOON

This can be designed as a mirror-image ambigram – so if you look at it in a mirror, it reads MOON.

Image from https://www.johnlangdon.net/works/angels-demons, © John Langdon

To make them work, ambigrams are often done in fancy-dancy calligraphy, which means they’re popular as logos and tattoos. Dan Brown used this in his rubbish book ‘Angels and Demons’ where the Illuminati’s symbol is an ambigram (that was designed by John Langdon, who has loads of cool ambigrams on his website).

Ambigrams aren’t the same as palindromes, which are defined as words, verses or sentences that read the same backwards as they do forwards. So ‘deified’ is a palindrome. But ‘noon’ is both a palindrome and an ambigram (head explodes).

Ambigram is a portmanteau (a word made up of two other words), in this case a combination of ‘ambi-’ from the Latin word ‘ambidexter’ meaning ‘both’ or ‘on both sides’, and ‘-gram’ from the Greek word ‘gramma’, meaning ‘grandma’. Not really, it means ‘letter’ or ‘written character’.

The term ‘ambigram’ was coined by Douglas R. Hofstadter, an American scholar of cognitive science, physics and comparative literature, in the early 1970s. He’s known for his interest in puzzles and visual art, and exploring patterns in language. He introduced the concept of ambigrams in his book ‘Gödel, Escher, Bach: An Eternal Golden Braid’, which was published in 1979. Such was his influence that he even gets a mention in ‘2010: Odyssey Two’ by Arthur C. Clarke (the sequel to ‘2001: A Space Odyssey’), when scary (especially now) AI HAL 9000 is described by the character Dr Chandra as being caught in a ‘Hofstadter–Möbius loop’ (I tried to find out what this actually means, but it was far too complicated for little ole me).

Hofstadter also created his own law (I want a law!), which is ‘It always takes longer than you expect, even when you take into account Hofstadter’s Law’. This basically means that any task or project will probably take longer than you thought, even if you take into account Hofstadter’s law that it’s likely to take longer than you thought (second head explosion).

(Oh, and in case you were wondering, Leonard Hofstadter in The Big Bang Theory wasn’t named after our Doug, but after Robert Hofstadter, an American physicist who won the 1961 Nobel Prize in physics. He was Douglas’s dad though (that’s one talented family).)

skinflint

Before I get into this one, I should probably warn you that the origins of this word might be apocryphal (AKA, bollocks). But since I’ve never let the truth get in the way of a good story before, let’s crack on…

A skinflint is a person who’s mean with their money. Think that friend who leaves before their round in the pub, or that person who never brings booze to the party (I’m not sure why all my examples are alcohol related, sorry). Turns out humans have been being cheap for a long time, and ‘skinflint’ goes all the way back to 1699. The possibly rubbish story goes that in those days, soldiers used flints to produce the spark they needed to fire their rifles. And apparently there were some commanders so tight that they gave their soldiers shavings they’d scraped or ‘skinned’ from a flint because they didn’t want to spend extra money giving them a whole flint each. And for that they earned the nickname of, you’ve guessed it, ‘Skinflint’.

Ebenezer Scrooge is probably the most famous fictional skinflint. But there are lots of real-life tight-arses that you might not have come across before.

• John Elwes (1714–1789) was a British MP and is often considered the inspiration for the character of Scrooge. He went to bed at sundown so he didn’t have to use candles, and dressed in rags instead of buying new clothes – including a beggar’s cast-off wig he found in a hedge, which he wore for two weeks.

• Daniel K. Ludwig (1897–1992), an American shipping businessman, almost fired one of his tanker captains for using a paper clip on a two-page report.

• Because I’m a feminist, I found one lady skinflint. Hetty Green (1834–1916), was an American businesswoman and financier known as ‘the queen/witch of Wall Street’ (depending on which journalist you read). She would apparently instruct her laundress (so she wasn’t tight enough to do her own washing) to only wash the dirty bits of her dresses and leave the rest to save on soap. There’s also a fairly vicious story that she refused to pay for a doctor to look at her son’s injured leg, which led to it being amputated. There’s loads of evidence which shows this isn’t true, and that she actually spent a lot of money getting him fixed up. But sadly the story was widely reported at the time, perhaps because the male-dominated financial industry just couldn’t cope with a woman who was better at investing than they were.

• Ingvar Kamprad (1926–2018) was the Swedish billionaire founder of IKEA. It seems he was as cheap as his furniture as he flew economy class, encouraged IKEA employees to use both sides of a page when writing or printing (I mean, that’s just good for the environment), recycled tea bags, and kept the salt and pepper packets from restaurants he went to (well, those meatballs could do with a bit of seasoning).

It’s worth pointing out that one thing all these tight-wads have in common is that they were very rich. So maybe there’s something to be said for not paying for your round…

retronym

A retronym is a word for something that’s been named or renamed to differentiate it from a newer or modified version. They’re usually created by adding an adjective or qualifier to the original term. If you’re currently saying ‘Huh?’ and losing the will to live, let’s have a look at some examples which should hopefully make it clear:

• ‘acoustic guitar’ is a retronym which appeared after electric guitars – before they were just called ‘guitars’

• ‘film camera’ turned up after digital cameras were invented – before they were just ‘cameras’

• ‘landline phone’ is a retronym that appeared after we all got mobiles – before they were just, well, I’m sure you get it now.

As you’ve probably realised from the above, retronyms usually appear when an advancement or change in technology or society means the original term becomes ambiguous.

‘Retronym’ is a relatively young term, and was coined by American linguist Frank Mankiewicz in a magazine article in the early 1980s. It’s made up of two parts:

• ‘retro’ – you know what retro means, and

• ‘nym’ which comes from the Greek word ‘onoma’, meaning ‘name’ or ‘word’.

So it basically means ‘a name or word that looks back’.

The word ‘retronym’ follows the same style as other linguistic terms which you may or may not remember from school – like ‘synonym’ (a word that means the same as another word, like ‘big’ and ‘large’ – ‘syn’ being a Greek word for ‘together’ or ‘with’), or antonym (the opposite of a synonym, with the ‘ant’ bit coming from ‘anti’, which is Greek for ‘opposite’ or ‘against’).

maven

A maven is someone who’s exceptionally experienced or knowledgeable about something – basically it’s a fancy-dancy way of calling someone an expert. So you could say ‘Emma is an etymology expert’ (oh, thanks).

’Maven’ comes from the Yiddish (a West Germanic language spoken by Jews) word ‘meyvn’ which means ‘one who understands’. It’s related to the Hebrew verb ‘bin’, which means ‘to understand’.

‘Maven’ was made popular by a guy called William Safire who, to be frank, sounds like my perfect man (if it wasn’t for the fact that he’s dead). He wrote a feature in The New York Times called ‘The Maven’s Word of the Day’ where he explored ‘new words, vogue phrases and the intriguing roots of everyday discourse – with occasionally crotchety observations on everything from proper usage to impropaganda’. The column aimed to entertain and educate readers about the English language and its quirks (it’s like looking in a mirror – even if he may have had one or two more readers than me). It ran for more than 30 years under Safire, and he wrote an impressive 1,300 instalments.

Safire receiving the Presidential Medal of Freedom in 2006 (White House photo by Shealah Craighead)

Much like me, William didn’t have any real credentials for his wordy expertise, saying after being hired to write his column, ‘So what if I hadn’t finished college [he dropped out after two years ar Syracuse University], or even studied Latin? In the language dodge, I figured, a cat could look at a king.’ That’s one of the reasons he chose the word ‘maven’ as his title, as he said it contained ‘a note of self-mockery’. Also much like me, he was happy to play fast and loose with language if it suited, saying ‘I welcome new words, or old words used in new ways provided the result is more precision, added color or greater expressiveness’. Despite that, he was a staunch defender of correct English, and was instrumental in getting Safeway stores to change their express-lane signs from ‘Ten items or less’ to ‘Ten items or fewer’. SWOON.

Safire didn’t just wax lyrical about words. He was also a speechwriter for Richard Nixon where he coined several memorable phrases, including describing critics of the administration as ‘nattering nabobs of negativism’ in a speech for Vice-President Spiro Agnew. He won the Pulitzer Prize for commentary in 1978, and was described by President George W Bush as ‘a voice of independence and principle’, adding ‘American journalism is better for the contributions of William Safire’.

What a legend.